Small-business message kit
Say It Right
70 ready-to-send messages for small businesses: quotes, follow-ups, bookings, reviews, complaints and late payments.
37 pages · 70 scripts + 6 worksheets
$14See inside
Freelance pricing & proposal kit
Price It. Pitch It. Get Paid.
A freelancer’s kit for setting rates, writing proposals that win, and getting paid on time.
- 48 pages
- PDF 6 × 9 in
- 6 worksheets
- 3.3 MB download
Instant download after payment · Secure checkout by Stripe · Digital product, nothing is shipped
Also in The Work & Home Bundle with two other books for $29.
Inside the book
What you’ll find inside.
A practical kit for freelancers and solo service businesses: work out the lowest rate you can afford to charge, pick a pricing model, write a proposal clients can say yes to, and get invoices paid without awkward chasing.
Find your floor rate
Five steps to the lowest rate that still pays your costs, taxes and time off, plus a day rate and a minimum project size.
Choose a pricing model
Hourly, fixed price, retainers, productised services and value-based pricing, with when each one fits.
Run a discovery call
The questions to ask before you quote, and how to spot a project that will go wrong.
Write a proposal that wins
A section-by-section structure, a full proposal template and a follow-up plan.
Use three options
How to build good, better and best packages so clients compare options, not prices.
Negotiate without discounting
What to say when a client asks for less, and what to trade instead of lowering the price.
Stop scope creep
Change requests, out-of-scope replies and how to keep a project to its brief.
Know your contract essentials
The clauses every freelance agreement should cover, in plain English.
Invoice, collect and chase
Deposits and payment stages, invoice essentials, a polite chase sequence, pausing work and formal options.
Raise your rates
Raising prices for new and existing clients, and handling pushback.
Onboard and offboard like a studio
Checklists for the start and end of a project, and how to ask for feedback.
Worksheets and quick reference
Floor-rate calculator, project estimate, discovery-call notes, three-option builder, proposal checklist, yearly rate review and an invoice tracker.
Look inside
Real pages from the PDF.
Tap a page to see it larger.
Good for
- Freelancers and solo service businesses (design, writing, development, consulting, trades) who quote projects and want a method instead of guesswork.
- Anyone who keeps under-pricing, gets stuck writing proposals or spends too long chasing invoices.
- People moving from hourly billing to project prices or retainers.
Not for
- Employees looking for salary-negotiation advice.
- Anyone expecting a promised income. The numbers in the book are worked examples.
- Agencies that already have a sales team and in-house legal support.
Details
The small print, up front.
- Format
- PDF, 48 pages, 6 × 9 in, 3.3 MB
- Worksheets
- 6 worksheets + an invoice tracker; print on US Letter or A4 (“fit to page”)
- Language
- English
- Delivery
- Instant download page after payment, plus a Stripe receipt by email
- License
- Personal use, or use in your own household or business. Please don’t share, upload or resell the PDF. Full terms
- Refunds
- Digital product: no refunds after download unless the file is faulty. Refund policy
Please note
This guide is general business education, not legal, tax or financial advice. Laws on contracts, late fees, sales tax and self-employment tax differ by country and state. Have a qualified local professional review your contract and tax setup. All numbers in this book are worked examples, not promises of income.
FAQ
Questions about this book.
Can I use the proposal template with my clients?
Yes. Adapt the proposal, emails and checklists and send them in your own work. The license only stops you sharing or reselling the PDF itself.
Is this legal or tax advice?
No. The contract and tax sections explain common practice in plain English so you know what to ask. Check the rules where you work, and talk to a qualified professional for your situation.
What format are the books?
Each book is a PDF, designed at 6 × 9 inches so it reads comfortably on a phone, tablet or computer. Worksheets print well on US Letter or A4: choose “fit to page” in your print settings.
How do I get my book?
Right after payment you’re taken to a private download page. Download the PDF and keep it somewhere safe. Stripe also emails you a receipt.
I lost my download link. What now?
Write to dowelpages+oatcroft@mail.grokbot.com with the email address you used at checkout and we’ll send the link again.
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